Monday, April 5, 2010
The Curious Stuff You Find in Business Books
Plus it's short, which is a good quality in a business book. Business theories go out of style so fast, it's nice to finish reading one before its contents expire. Then again, this book was published in 2005, so it's practically a fossil already.
At any rate, in what is mostly a locker-room pep talk for the Brave New Free Agent World (with lots of exclamation points!) Peters has some good things to say about technology and how it behooves the current generation of business leaders to "grovel before the young" -- a reference to the fluency of those who grew up/are growing up on the native side of the digital divide. Plus he talked about freaks, and making sure you have them (us?) on board -- as friends, partners, customers -- when you launch your awesome whatever.
For some reason this reminded me of the "all he wants to do is play video games" lament of parents who worry their video-game-playing children will not be prepared for the world of work -- not realizing that the world of work includes a $20 billion-a-year video game industry that did not exist 20 years ago. Which in turn made me think of this TED talk. And this blog post.
Anyway, I'm not launching an awesome whatever at the moment, but what I got out of Peters' book translates well into Unschooling 101, not to mention Life 101: respect the kids, embrace the freaks, and don't be afraid of the new stuff. Especially the new stuff that's totally old hat to the kids and the freaks.